Espoo (7.11.2024) – The leading Nordic event agency TAPAUS rebrands and changes its name to LIWLIG.
As part of its rebranding, TAPAUS, the leading event agency in the Nordics, is changing its name to LIWLIG. The Finnish-born LIWLIG Group has grown significantly in recent years, strengthening its presence in the Nordics through acquisitions of event agencies in Sweden, Norway, and Denmark.
“This means much more than just a name change for us and our clients. In addition to the rebranding, we are introducing new opportunities in the Nordic markets through our 'All Access' service concept. This change highlights our broader commitment to providing our clients with ‘All Access’ to everything they need to succeed in the field of events and brand experiences,” says Timo Aalto, CEO of LIWLIG Group.
With the rebranding and name change, LIWLIG now employs over 350 event professionals across the Nordics. This also makes LIWLIG the only full-service agency that serves clients locally in all Nordic markets.
“The launch of our new brand reflects our vision of building the first truly Nordic event agency and forming a community for those working in events—together with our employees and clients. We are now better positioned to serve our clients in even more diverse ways and help them grow within their own industries, both locally and internationally,” Aalto continues.
“While this transformation brings many new things, our existing clients can continue to rely on the same high-quality service and local operations as before. This name change is the culmination of our growth journey in recent years. We began our international expansion as TAPAUS, building a Nordic event agency from Finland by bringing the best agencies from their respective markets into our network,” comments Mikael Castrén, Managing Director of LIWLIG Finland.
